In the United States, it is a real wave of attack which falls on the brand "Juul" because of its popularity among young people. This small podmod in the shape of a usb key is a real hit across the Atlantic and is causing the fury of many associations. Recently, it was the Delaware Public Health Division that approached parents and teachers in an attempt to curb the expansion of "Juuling".
WHAT CAN BE WORSE THAN SMOKING FOR YOUNG PEOPLE? JUULING!
In view of the number of users, we no longer even speak of vaping but rather of " Juuling ”(The fact of using a“ Juul ”e-cigarette). More and more, the product is attacked by associations and parents for its attractiveness and its design to the point that not a day goes by without seeing dozens of articles on the subject across the United States.
But then ? Would “Juuler” be worse than “Smoking”? Presenting itself as a simple e-cigarette and a real alternative to tobacco, the Juul is a small podmod strongly resembling a usb key which uses nicotine e-liquids at 7 mg / ml. True cardboard across the Atlantic, the brand even specifies on its official website that the purchase of pods is limited to 15 packs per month (or 60 pods) and per user.
Recently Delaware Public Health Division (DPH) did a communicated advising parents and teachers to keep abreast of this so-called “juuling” trend. A study of " Truth Initiative Revealed that 37% of JUUL users were between 15 and 24 years old and did not know the product contains nicotine. The study also found that users do not see themselves as vapers or e-cigarette users, but rather as "juuling" people.
For the Dr. Karyl Rattay, Director of DPH, " There is no safe tobacco". " Young people feel that the practice of “juuling” is safe and that these products do not contain nicotine, but it is not. We believe it is important to educate parents and teachers on this trend, it is essential that students understand the dangers posed by Juul and nicotine. »She declares.
A TREND THAT COULD ARRIVE IN EUROPE?
If “Juul” is not yet available in Europe, the psychosis currently visible in the United States could well end up taking hold in countries like France or the United Kingdom. After all, the "Juul" is just an electronic capsule cigarette and there are plenty of others on the market.
If the use is perfectly suited to any smoker who wants to do away with tobacco, the product is also attractive to young people. If it may seem crazy, just with its name close to that of the French singer, "Juuling" could quickly become a new fashion in schoolyards. If it is rather well established in the United States, the market of the "Podmod" has only these beginnings in Europe. It only remains to wait to see if it will have an impact on the youth.
