ITALY: #MAGGIOrVAPORE, a campaign for the vape and risk reduction!

ITALY: #MAGGIOrVAPORE, a campaign for the vape and risk reduction!

Contrary to what some might think, things are moving in Italy! In May and before World No Tobacco Day, an awareness campaign for the vape and the reduction of the risks appears. " #Maggiorvapore = #Minordanno » that can be translated as " More steam for less damage Is an initiative that fills the near absence of rhetoric for risk reduction in the country.


#MAGGIOrVAPORE: A CAMPAIGN IN MONTH OF MAY THAT HAS ALREADY MORE SUPPORTS!


Since 2014, the scientific literature on vaping has become more precise and intensified. Today, it is no longer possible to deny that vaping is a real alternative to smoking that offers risk reduction. It is with this in mind that an awareness campaign has just been launched in Italy and will take place throughout the month of May. #Maggiorvapore = #Minordanno » that we can translate by « More steam for less damage » is a unique opportunity to put forward a tool to reduce the number of smokers in the world. This mass operation will be visible throughout the month of May before the World No Tobacco Day take over.

At the initiative of Sigmagazine.it, this campaign #Maggiorvapore already has several supports, including that of Anafe, the national association of e-cigarette producers (Associazione nazionale produttori fumo elettronico). Sure Sigmagazine, Anafe says it is at the forefront of ensuring that the principle of harm reduction becomes a central element of the strategies that health facilities across the country will put in place to tackle tobacco use and tobacco-related diseases.

THEAnpvu (Association of Electronic Cigarette Consumers) also supports this awareness campaign in May for the use of e-cigarettes as a risk reduction tool. " Vaping is a safe and effective alternative smoking system and represents a real innovation in terms of prevention of smoking-related illnesses and tobacco control. We also enthusiastically support the #MAGGIOrVAPORE campaign, in the hope that it will encourage people to learn more about personal vaporizers and to give these tools to friends and relatives who smoke. »Declares Carmine Canino, president of the association.

In order to make the campaign viral and active, two banners and a flyer are offered by Sigmagazine website. The hashtag to share everywhere is  #maggiorvapore (more steam), which is inextricably linked to the principle of #minordanno (less damage). For people who would like to support this campaign, do not hesitate to share and distribute the banners and flyers available. For more information, visit the Sigmagazine website or you will find information related to the event throughout the month of May.

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Flyer Maggiovapore

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About the Author

Having a training in communication specialist, I take care on the one hand social networks Vapelier OLF but I am also editor for Vapoteurs.net.