USA: A scandalous anti-eig advertising campaign!

USA: A scandalous anti-eig advertising campaign!

Upon discovering this, we were first surprised and then totally dismayed! In the United States and more precisely in California, anti-e-cigarette propaganda has appeared. Very virulent, it comes in two advertising spots denouncing the " hazard From the vape. With an evocative title There's a lot of e-cig industry is not telling us about vaping '(' There are a lot of things the e-cig industry doesn't tell you about vaping ”), it's like being in a big global conspiracy. We got there, now everything is good for passing the vapoteurs for drug addicts.


FIRST SPOT: CHILDREN AND E-CIGARETTE


In this advertising spot, the association “ Still Blowing Smoke »Tackles e-cigarettes, which she sees as an entry into smoking for minors. We find subliminal messages with the words " Big"," Tobacco"," Addiction", In plain language it is specified that" Big Tobacco tries to hook the kids", A scandalous speech that can also be found on their website" The e-cigarette carries health risks, makes children hooked, and gives Big Tobacco great opportunities. Wake up !"


SECOND SPOT: THE DANGER OF THE E-CIGARETTE


As much as the first spot was disgusting, so much this one is totally scornful. The e-cigarette is treated as " le »New way« have cancer and inhale toxic products", Worse than that the vape is considered" a drug equivalent to heroin "! Just that ! Then it goes on and on, explaining to us that we " do not know the long-term effects“, We can even see a baby reaching out for an e-cigarette…

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CALIFORNIA CONTINUES TO DELIVE IT!


California has taken another step in its campaign against electronic cigarettes, with the Ministry of Public Health that validated the publication of these commercials in order to " protect minors " and " warn of the toxicity of these products"
As cigarette consumption has dropped in California and nationwide, and the dangers of tobacco are now well known, e-cigarettes have emerged in recent years as a popular alternative. Public health official sounded the alarm, pointing out that e-cigarettes contain both nicotine and chemicals related to cancer and which can cause birth defects.
«California has been a world leader in tobacco use prevention and cessation since 1990, with one of the lowest rates of smoking among youth and adults in the nation Said Director of Public Health Karen Smith, who also said in a written statement that " aggressive marketing and the escalation of e-cigarette use threatened to erode this progress."

Source : stillblowingsmoke.org (Translation by Vapoteurs.net)

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About the Author

Editor-in-chief of Vapoteurs.net, the reference site for vaping news. Engaged in the world of vaping since 2014, I work every day to ensure that all vapers and smokers are informed.