Don cim ma abokan hamayyarta na Swiss Givaudan da Firmenich, duniya No. 3 a cikin dadin dandano da kamshi, IFF (International Flavors and Fragrances), yana kashe dala biliyan 7,1 don siyan nugget Frutarom na Isra'ila.
BABBAN CANJI A BANGAREN TATTALIN ARZIKI NA DANDIN ABINCI
Kasuwanci suna tashi a cikin ɓangaren dandano na halitta. Ana samun karuwar shahara tare da masu amfani, waɗannan samfuran suna ba da damar guje wa amfani da samfuran wucin gadi, duka a cikin sassan abinci da kayan kwalliya. Wani abu don tada hassada.
Misali na baya-bayan nan zuwa yau: ɗauka ta Flaasashen Duniya da Kayan Turawa (IFF) daga ƙwararren ɗan Isra'ila a cikin kayan abinci na halitta, Frutarom na dala biliyan 7,1 (Yuro biliyan 5,95). Ta hanyar rarraba wannan adadin rikodin, IFF ta sami mafi girma a cikin kayan abinci.
Don cim ma masu fafatawa a Switzerland Givaudan et Firmenich, Waɗanda ke jagorantar kasuwannin dandano da ƙanshi, ƙungiyar Amurka - lamba 3 a cikin sashin tare da dala biliyan 3,4 a cikin tallace-tallace a cikin 2017 - dole ne ya buge. Ta hanyar Frutarom, IFF na fatan ƙirƙirar jagora a cikin " dandano na halitta, wari da abinci mai gina jiki ". An kafa shi a cikin kasashe sama da 35 inda take da dakunan gwaje-gwaje 70, kungiyar ta kasa-da-kasa tana sa ran za ta kai dalar Amurka miliyan 145 na hadin gwiwa a cikin shekaru uku, sakamakon aikin.
An kafa shi a cikin 1933 kuma an jera shi a London da Tel Aviv, Frutarom ya kasance manufa ta halitta. An kafa shi a Haifa kuma an kiyasta kusan dala biliyan 6 akan kasuwar hannun jari, kamfanin ya tashi zuwa matsayi na shida a duniya, inda ya zama babban mai samar da magunguna, kayan shafawa da masana'antun abinci.
IFF ta yi alƙawarin kula da ikon samar da Frutarom, da kuma R&D, na tsawon shekaru uku a cikin ƙasar Yahudu, tare da gaskata cewa wannan kamfani " yana da babban fayil ɗin samfur mai ban sha'awa, gami da ƙwarewa mai yawa a fagen samfuran halitta ". Kwanan nan, Frutarom ya sanar da aniyarsa ta yin aiki da sabon dakin gwaje-gwaje na tsawon shekaru uku, wanda hukumomin Isra'ila suka kaddamar a fannin " fasahar abinci ". Bangaren da ya fi ɗanɗano daɗi kuma wanda Isra'ila kuma ke da buri na duniya.source : Lesechos.fr