A cikin United Kingdom, giant British American Tobacco (BAT) baya son masu fafatawa JUUL da IQOS su bar su a baya. Tare da wannan a zuciya, kamfanin taba zai ƙaddamar da sabon sigar e-cigare: The Hoton ISwitch.
BINCIKEN DALA BILIYAN 2,5 DOMIN CIGABA DA ISWITCH VYPE!
Tobacco na Amurka (BAT) don haka za ta ƙaddamar da sabon sigari na e-cigare a Burtaniya wanda ke ba da nicotine da kyau. Don haka wani sabon fare ne cewa katafaren sigari ke ƙaddamar da shi don jawo hankalin masu shan sigari zuwa wasu hanyoyi kamar sigar e-cigare a cikin yanayin ƙara tsauraran ka'idoji kan shan taba.
Don haka BAT tana ƙaddamar da wannan sabon samfurin da ake kira Ko iSwitch wanda zai fuskanci takara daga IQOS Abubuwan da aka bayar na Philip Morris International Inc Juul, sabon shiga wannan fanni wanda ya fara siyar da mafi kyawun sa a Burtaniya watanni biyar da suka gabata.
An haifi Vype ISwitch daga wani kamfen na bincike na dala biliyan 2,5 na BAT akan madadin shan taba. Kamar yadda sunan ya nuna, kamfanin yana fatan iSwitch zai jawo hankalin masu shan taba don ƙarfafa su su canza zuwa vaping. .
« Akwai ƙarin masu shan sigari da yawa waɗanda har yanzu ba su sami madaidaicin madadin ba", in ji Elly Criticou, darektan sashen e-cigare a BAT, a cikin sanarwar manema labarai.
Vype iSwitch zai zo a cikin daidaitaccen sigar da aka saka farashi kusan £ 30 (€ 33) da kuma sigar ƙima, Maxx, farashin kusan £ 50 (€ 55).
Dukansu na'urorin sun riga sun kasance a cikin shaguna guda biyar waɗanda BAT ke aiki a ƙarƙashin alamar VIP a London, tare da Vype ISwitch ana sa ran za a iya samuwa a farkon shekara mai zuwa. Ana sayar da Pods a fakiti biyu akan kusan £9 (€10).
Dangane da bayanin farko, iSwitch yana ba mai amfani damar samun ƙarin tururi. Maimakon yin amfani da juriya na gargajiya don vapor da e-liquid, wannan sabuwar na'ura za ta kasance ta farko a kasuwa don amfani da ruwan dumama bakin karfe. A cewar Taba ta Amurkan Birtaniyya zai kuma ba da babbar nasara.
