He mele liʻiliʻi kēia a mākou i lohe ai i nā makahiki i hala iho nei, akā ke hoʻi mai nei i kēlā me kēia manawa: Aia ka honua i ke kumu o ka hoʻopau ʻana i ka paka i loko o ʻumi makahiki. A ma hope o nā mea a pau, inā ʻo ia ka luna nui o ʻO Philip Morris International ʻO wai ka ʻōlelo, no ke aha lā e manaʻoʻiʻo ʻole ai?
"ʻAʻole e kūʻai aku kekahi mau ʻāina i nā paka i loko o 10 mau makahiki"
ʻO ka paka uila akā ʻoi aku ka maikaʻi o ka paka wela e hiki ke lanakila i ke kaua kūʻē i ka paka kahiko i loko o ʻumi makahiki. Eia naʻe, ʻo ia ka mea Jacek Olczak, ka luna o ʻO Philip Morris International, wehewehe i ko mākou mau hoa Keia ".
Wahi a ia, ua helu mua nā huahana paka wela a me nā paka uila no 25% o ka huli ʻana o Philip Morris. Inā hōʻoia ka cigakeke kuʻuna i ka hapa nui o ka hana a me ka loaʻa kālā o kēia manawa, manaʻo ka hui i kahi honua kahi e lawe ʻia ai ka hapa nui o kāna hana i kekahi lā e ka uila uila a me ka paka wela.
O ka mea nona, i waena o kekahi, o Marlboro, ʻO Philip Morris International (PMI) he pilikua paka me ka loaʻa kālā ma kahi o 29 biliona kālā. I ka lilo ʻana i kūʻokoʻa, ʻaʻole pili hou ʻo PMI i kāna hui makua ʻAmelika a ʻo ia ke kuleana no ka hana ʻana a me ke kūʻai aku ʻana i kahi kōpili huahana nui ma nā ʻāina 180 ma waho o ʻAmelika Hui Pū ʻIa.
I nā makahiki i hala iho nei, ua hoʻololi ka hui i kahi koho ʻē aʻe, ʻIkai , he paka i hoʻomehana ʻia akā ʻaʻole i puhi ʻia. Ma ka makahiki 2025, manaʻo ʻo Philip Morris e ʻike i nā huahana hou e like me Iqos e lawe i 50% o ka huina kālā.
