Ma waena o ka hoʻopaʻapaʻa a me ka kūleʻa, i loko o kekahi mau mahina ua lilo ka "Juul" e-cigarette i mea ʻano pilikino maoli ma ʻAmelika Hui Pū ʻIa. I loko o ʻekolu mau makahiki, ua hoʻokō ka hui ʻōpio i ka 15 biliona kālā e hopu i ka 70% o ka mākeke e-cigarette ma waena o ka Atlantika. Loaʻa kāna mau mea hana i ka hoʻolālā ʻana o ke kī USB mai kēia lā ma Great Britain.
E HIKI MAI AI O JUUL I KE AUPUNI AUPUNI!
Ma hope o ka lanakila ʻana iā ʻAmelika Hui Pū ʻIa, hōʻea ka brand i ʻEulopa. Ua hoʻokō ʻo Juul Labs, kahi mea hana i nā paka uila, i ka hopena o ka hopu ʻana i ka 70% o ka mākeke US i loko o ʻekolu mau makahiki. Ka mea huna i kona holomua? ʻO kahi mea ma ke ʻano o kahi kī USB rechargeable me kahi wai hoʻokumu nicotine. He poʻe pā nā ʻōpio ʻAmelika. Hoʻopiʻi lākou iā lākou iho i ka puhi puaʻa - ʻoi aku, ke ʻōlelo nei mākou i kēia manawa "juuler" - a kaʻana like i nā wikiō ma Instagram. He hanana maoli e hiki mai ana i UK!
Hoʻokumu ʻia e ʻelua mau haumāna puka hoʻolālā mai ke Kulanui ʻo Stanford, aia ma ka puʻuwai o Silicon Valley, ke ʻimi nei ka hui e hoʻonui i $1,2 biliona me ka manaʻo e hoʻonui i ka honua. I ka hoʻomaka ʻana o Iulai, ua ʻōlelo ʻo ia ua hiki ke hōʻiliʻili i kahi kokoke i 650 miliona mau kālā. Inā kūleʻa ʻo ia i ka hoʻopau ʻana i kāna hōʻiliʻili kālā, hiki i kāna kumukūʻai ke hōʻea i 15 biliona kālā e like me ka Wall Street Pai.
ʻIke nā mea hoʻolale kālā iā Juul ma ke ʻano he waiwai paʻa, hāʻawi ʻia i ka hilinaʻi e ka ulu nui ʻana o ka ʻoihana i loaʻa i ka huli ʻana o 245 miliona mau kālā ma 2017, kahi hoʻonui ʻoi aku ma mua o 300% i hoʻokahi makahiki, e hōʻike ana i ka media pūnaewele. Axios. Hōʻike ka mea hope i hiki ke hōʻea i ka 940 miliona mau kālā ma 2018. Me ke kūʻai ʻana o kāna mau paka uila ma 35 kālā a, ma luna o nā mea a pau, ke kūʻai aku ʻana o kāna refills invoiced ma 16 dollars, hiki i Juul i kahi palena nui o 70%, hōʻike. - ʻo ia. Eia kekahi, e like me ka loiloi a ka hui kālā ʻAmelika ʻo Wells Fargo, ua piʻi ke kūʻai kālā o ka hui ma 783% ma waena o Iune 2017 a me 2018.
HE MAKEKE ME KA PALAPALA PALAPALA!
I ka hōʻea ʻana i UK, ke hoʻokūkū nei ʻo Juul i kahi mākeke e-cigarette e ulu nui nei. ʻO ka makahiki i hala aku nei ua loaʻa iā $ 1,72 biliona, ʻoi aku ka 33% mai 2016, wahi a ka mea hoʻolako noiʻi mākeke hoʻolālā Euromonitor International.
ʻO ka hui paka a me ka e-cigarette nui loa o UK, ʻo British American Tobacco, i alakaʻi i ke kālepa me ka 14% māhele mākeke ma waena o kāna mau hōʻailona Ten Motives a me Vype. ʻOiai ʻo kāna mau mea hoʻokūkū ʻo Japan Tobacco (me kāna brand Logic) a me Imperial Brands (me kāna "Blu" e-cigarettes) he 6 a me 3% pakahi. E kūʻai aku ʻo Juul i kāna mau pahu hoʻomaka ma ʻEnelani a me ʻEkokia ma kahi o 30 paona, a i ʻole 34 euros. He ʻoi aku ka liʻiliʻi o kēia ma mua o ke kumukūʻai kūʻai aku o nā kits ma waena o ka Atlantika kahi i kūʻai ʻia ai lākou ma kahi kokoke i 50 kālā (ma kahi o 43 euros).
