Philip Morris ga-etinye ihe karịrị nde franc 30 na ụlọ ọrụ Neuchâtel ya na Switzerland. Ụlọ ọrụ ụtaba America na-ezube ịwụnye ahịrị mmepụta ọhụrụ abụọ maka usoro ụtaba ekpo ọkụ nke IQOS.
Mgbakwunye ego iji mebie ahịa SWISS.
Ahịrị ọhụrụ ahụ ga-emepụta osisi ụtaba tumadi maka ahịa Switzerland, Philip Morris (PMI) kwuru na nkwupụta na Fraịde. PMI arụpụtalarị akụkụ ụtaba na-ekpo ọkụ n'ime ụlọ ọrụ ọhụrụ ya na Italy yana n'obere ọnụ ọgụgụ na ebe mmepe ụlọ ọrụ ya na Neuchâtel. Ọzọkwa, ìgwè ahụ mara ọkwa itinye ego na nso nso a na ụlọ ọrụ ọhụrụ na Germany na ntughari nke ụlọ ọrụ sịga ya na Gris, Romania na Russia.
Kemgbe 2008, PMI etinyela ihe karịrị ijeri dollar 3 (2,85 ijeri francs) na nyocha, mmepe na nyocha sayensị nke ngwaahịa na-enweghị anwụrụ ọkụ. Mba dị iche iche na-ewe ihe karịrị mmadụ 1500 na Neuchâtel. Ngwa a nke Philip Morris mepụtara, IQOS, acronym for I Quit Ordinary Smoking, bu n'obi iji ngwaahịa na-adịchaghị emerụ ahụ ike dochie ịṅụ sịga.
Source : Ats/Nxp / Tdg.ch
