Chimphona cha fodya ku Britain American Fodya chamvetsetsa momwe chuma chikuyendera pakadali pano, kampaniyo yaganiza zosiya kugulitsa chikonga chake "Voke" kuti iwonetsere mtundu wake wa ndudu "Vype".
MLEME AMAKONDA KUKHALA PA Ndudu ya pa E-fodya M'MALO KUTI PA " HEALTH PRODUCTS"
Pali kusintha komwe kukuchitika pazantchito zamakampani Fodya wa ku America wa ku America ponena za njira zina m’malo mwa ndudu zachikhalidwe, zomwe zikutsatiridwa ndi makampani onse akuluakulu a fodya kuphatikizapo Philip Morris International ndi Japan Tobacco International.
Nkhani zopanga zomwe zidachedwetsa kukhazikitsidwa kwa Voke inhaler, chomwe ndi chinthu choyamba chovomerezeka kuti chiperekedwe ngati chithandizo chamankhwala pakusiya kusuta, zidapangitsa chimphona cha fodya kusintha. BAT, yomwe ikukambirana zogula Reynolds pafupifupi $ 47 biliyoni, idati njira yake yopangira zida za m'badwo wotsatira idzayang'ana kwambiri mtundu wake wafodya wa e-fodya. Vype "ndi chipangizo chake chotenthetsera fodya" Pansi".
Malingana ndi Euromonitor International, ndudu ya e-fodya yakhala msika wophulika woposa madola 8 biliyoni, kuwirikiza katatu kuposa mankhwala obwezeretsa chikonga monga nkhama ndi zigamba zogulitsidwa ndi makampani opanga mankhwala kuphatikizapo GlaxoSmithKline.
Kusintha kwa mayendedwe a chimphona chachikulu cha Fodya waku Britain waku America kukuwonetsa kufunikira kwa kuwonekera kwa ndudu za e-fodya m'zaka zaposachedwa, pogulitsa komanso kupanga. Chifukwa chake sitinathe kumva za "Vype" m'miyezi ikubwerayi kapena zaka zingapo zikubwerazi.
