Ku South Korea, gawo la msika la "Heat Not Burn" (HNB) fodya wowotchera wawonjezeka kuwirikiza kasanu m'zaka ziwiri zapitazi chifukwa cha kutsatsa kwaukali kwamakampani afodya, zomwe zidatulutsidwa Lachisanu ndi boma.
Fodya WOTSATIRA NDI BODI KU SOUTH KOREA!
Malinga ndi zomwe boma la South Korea linatulutsa Lachisanu, malonda a fodya wotentha adayima pa paketi ya 92 miliyoni m'gawo loyamba la chaka chino, kukwera kwa 34 peresenti kuyambira chaka chatha. Phukusi limodzi lili ndi timitengo 20 ta fodya totenthetsa.
Gawo la msika wa ndudu zamtundu uwu, kuphatikizapo iQOS de Phillip Morris et Lil de Malingaliro a kampani KT&G Corp., wopanga fodya wamkulu ku South Korea, adakwera mpaka 11,8% kumapeto kwa Marichi, kuchokera ku 2,2% zaka ziwiri zapitazo. Mu Meyi 2017, Phillip Morris adakhazikitsa mtundu wa iQOS ku South Korea, chida choyamba cha fodya chotenthetsera chomwe chidagulitsidwa pamsika waku South Korea.
Dipatimenti Yoona za Zaumoyo ndi Zosamalira Anthu imati izi zichitika chifukwa cha kutsatsa kwaukali ndi kukwezedwa kwa opanga omwe amaumirira kuti mankhwalawa ndi owopsa kwambiri poyerekeza ndi ndudu wamba.
Pofuna kuthana ndi vutoli, undunawu walengeza kuti ukukonza zokonzanso malamulo chaka chamawa kuti akhazikitse zithunzi ndi machenjezo pamapaketi ndi zida zafodya zotenthedwa. Kuyambira kumapeto kwa chaka cha 2016, lamulo lakhazikitsa lamulo loti anthu aziyika zithunzi ndi machenjezo pa ndudu zachikhalidwe za fodya pofuna kudziwitsa anthu za kuipa kwa thanzi la fodya ngati njira imodzi yochepetsera kusuta kwa dziko lino.
