Kwa miyezi yambiri, takhala tikuwona opanga ma e-zamadzimadzi akufika pamsika wa vape, osazengereza kugwiritsa ntchito mayina amitundu kapena zinthu zodziwika bwino kuchokera kumakampani opanga zakudya m'njira zina (Nutella, Chupa Chups, Tic-tock, Harlequin). …). Zachidziwikire, izi sizingakhalepo mpaka kalekale ndipo zimphona za confectionery sizimakomera mtima kugwiritsa ntchito zilembo zawo popanda chilolezo.
LUTTI NDI FERRERO ATATAMULIRA, CHUPA CHUPS YAKULA NTCHITO ZA MALAMULO
Pambuyo pa Ferrero, ndizo Wangwiro Van Melle (Chupa Chups) yemwe akuchitapo kanthu motsutsana ndi wopanga e-liquid (Choops Liquids) yemwe adanamiza zithunzi ndi chizindikiro cha mtundu wotchuka wa lollipop.
« Tachitapo kanthu kuti titeteze mtundu wathu wa Chupa Chups kuti usagwiritsidwe ntchito mosaloledwa komanso mosayenera. ".
Nthawi zambiri pazimenezi, opanga ku Italy a Perfetti Van Melle omwe amapanga ndi kugulitsa mankhwala osokoneza bongo " Masewera »sanazengereza. Ingolani nthawi yoti mulankhule za kuyamba kwa milandu kwa wopanga ndi wogawa " Zakudya zamadzimadzi »ndipo onse ogulitsa ma e-madzi odziwika adalandira uthenga wowachenjeza za kubera kwa mtundu wotetezedwa.
Chisankho cha Perfetti Van Melle sichinali choyamba chokhudza mafakitale a vape, posakhalitsa Ferrero anali atayambitsa kale njira yotetezera zinthu zake. Nutella et TIC Tac.
Ngakhale milandu yamilandu, "wotsatira" wa ena opanga ma e-zamadzimadzi sakuwoneka kuti akusiya popeza ma e-zamadzimadzi ambiri pamsika amatsanzira zodziwika bwino zamakampani azakudya. Koma milandu iyi idakhazikitsa chitsanzo chomwe chingasinthe ma TV ambiri pamakampani otulutsa mpweya. Kuti apewe udindo, ogulitsa ndi ogulitsa akuyenera kusankha kuti asagulitse kapena kugawa zinthu zina zomwe zimabisa zizindikiro zotetezedwa.
LAMULO LA FRENCH AMALANGIZA KUBWERA NDI KUBWERA
Ndipo msika watsopanowu, womwe umawononga molakwika mitundu yotetezedwa, ulibe zotsatirapo zake. M'malamulo achi French, amalangidwa ndi kukhala m'ndende zaka 3 ndi chindapusa cha ma euro 300 kwa munthu aliyense. :
- kugwira popanda chifukwa chomveka, kuitanitsa kapena kutumiza kunja katundu woperekedwa pansi pa chizindikiro chophwanya malamulo
- kugulitsa kapena kugulitsa zinthu zoperekedwa pansi pa chizindikiro chophwanya malamulo; kutulutsanso, kutsanzira, kugwiritsa ntchito, kumata, kufufuta, kusintha chizindikiro, chizindikiro chophatikizira kapena chiphaso chophatikizira kuphwanya ufulu womwe waperekedwa ndi kulembetsa kwake ndi zoletsa zomwe zimabwera chifukwa cha izi.
gwero : Sigmamagazini
