M'nkhani yofalitsidwa pa webusaitiyi Dinani Portal", bungwe la Swiss la kupewa kusuta amaukira kutsatsa kwa fodya koma makamaka Philip Morris ndi dongosolo lake la fodya la IQOS. Malinga ndi bungweli Philip Morris adapanga " Kudzinenera zachikhulupiriro kukhala kongotengera mwayi ngati kuli kwachinyengo mwa kunena kuti akuvomereza kusiya kusuta.
» KUCHEPETSA ZOSANGALATSA KUTI MUKHALE KHOMO LOTSEKUKA »
Dziko lopanda utsi, mwayi waukulu kwa makampani a fodya? Mulimonsemo, umu ndi momwe bungwe la Swiss la kupewa kusuta weruzani khalidwe la Philip Morris.
« Kwa chaka chimodzi, Philip Morris International adadziwika ndi mawu opanda pake: gululo likufuna kuchotsa ndudu. Poyankhulana ndi anthu okhudzidwa kwambiri, oimira mayiko osiyanasiyana anaimba nyimbo zotamanda dziko limene palibe amene angasute. Philip Morris adapanganso "Maziko a Dziko Lopanda Utsi" kuti akwaniritse izi. Mayiko ambiri amasamala za thanzi la osuta.«
Koma kwa bungwe la Swiss, njira yolankhuliranayi ndi njira yowonetsera, ntchito yotsatsa yomwe idayamba mu 2017 kuthana ndi vuto lomwe makampani onse a fodya ayenera kukumana nawo: mfundo yakuti ndudu zachikhalidwe zimagulitsidwa bwino kuposa kale, osachepera Kumadzulo.
Malinga ndi bungweli, cholinga chake n’chodziwikiratu: Chepetsani kuvulaza anthu pogwiritsa ntchito fodya wotentha kwambiri n’cholinga choti khomo likhale lotseguka.
« Mwa kunena kuti iye akukondera dziko lopanda utsi, Philip Morris chotero amayesa kuchoka m’sitimayo m’njira yopindulitsa kwambiri. Chikhulupiriro chake chimafewetsa chifaniziro chake ndi kumulola kubweretsa zinthu zatsopano pampikisano. Zoonadi, kampani ya fodya ili ndi kale njira yothetsera vuto la thanzi lobwera chifukwa cha ndudu: zida zatsopano zamagetsi zomwe zimatenthetsa fodya ndikugulitsidwa mochenjera ngati njira ina yabwino komanso yosavulaza. Ku Switzerland, chinthu chatsopanochi chimatchedwa iQs. Ngakhale maziko a dziko lopanda utsi akupita ku chinthu ichi, chifukwa pamene mayiko ambiri amalankhula za dziko lopanda utsi, ndi funso lothetsa "ndudu ndi mitundu ina yonse ya fodya wopsereza", monga momwe maziko akufotokozera webusayiti.«
Ndipo pofuna kutsimikizira zonena zake, bungwe la Switzerland limatchula mfundo yakuti “chikhulupiriro” chodziwika bwinochi sichikukhudza mwachitsanzo mayiko ngati Indonesia.
"Ku Switzerland, Philip Morris akunena kuti akuda nkhawa ndi thanzi la anthu omwe amasuta. Koma mwachiwonekere, pamene woimira gulu akulota za "dziko lopanda utsi", sakunena za dziko lonse lapansi. Ndipotu, samalankhulanso za Switzerland. Izo sizikutanthauza kalikonse. Koma zimamveka bwino ndipo zimatha kupanga ndalama. »
Pomaliza, bungweli likuwunikira mfundo yomwe ikuchitika pano: "Inde ku chitetezo cha ana ndi achinyamata motsutsana ndi malonda a fodya". Monga chikumbutso, kufufuza kochitidwa ndi Addiction Switzerland kunavumbula kuti mmodzi mwa achichepere asanu ndi mmodzi azaka zapakati pa 15 ndi 17 walandira kale chinthu chotsatsa malonda cha fodya monga mphatso.
