Apha, Inkampani yeKT&G, inkampani ephambili yokuvelisa icuba eMzantsi Korea, yabhengeza ukuba iza kukhupha imveliso entsha yecuba eshushu emarikeni kwiveki ezayo. Nangona ukunyuka kweerhafu kwiimveliso ze "Heat not burn", ziyi-hit ngokwenene kweli lizwe.
U-LIL, ISIXHOBO ESITSHA ESISHISELEKILEYO SECUBA ESIKHUPHANA NE-IQOS!
Imveliso, ebizwa Lil ngakumbi, iya kufumaneka kubantu abathile ukususela ngoLwesithathu ozayo, kunyaka nje omnye emva kokusungulwa kweemveliso zecuba ezishushu kwimarike yaseMzantsi Korea.
ULwesithathu, UPhillip Morris iya kubhiyozela isikhumbuzo sokuqaliswa kwe-iQOS yayo eMzantsi Korea kwaye inkampani iceba ukubamba usuku lweendaba ukuphawula olu suku. I-KT & G, nangona kunjalo, yathi ukhetho lomhla wokukhutshwa kwemveliso entsha ayinanto yakwenza nesikhumbuzo sokuqala sokuqaliswa kwe-iQOS nguPhillip Morris.
Okwangoku, iimveliso zecuba ezishushu zimalunga ne-10% yazo zonke iintengiso zecuba eMzantsi Korea, kwaye lo mlinganiso kulindeleke ukuba ufikelele kuma-30% ngo-2020.
Ukuba iinkampani zecuba azisixeli isabelo sazo sentengiso yecuba elishushu, i-iQOS kaPhillip Morris kulindeleke ukuba igcine eyona inkulu kuma-50% ukuya kuma-60%, uLil noGlo bathathe intsalela.
Imarike ikhule ngokukhawuleza ukususela ekuqalisweni kwe-iQOS. Ngokwedatha karhulumente neyemizi-mveliso, iipakethi zecuba elishushu ezili-163 ziye zathengiswa elizweni phakathi kukaMeyi ka-2017 noMatshi ka-2018.
