Abanye abavelisi becuba baye baqonda ukuba icuba le-elektroniki mhlawumbi linekamva elingcono kunecuba eliqhelekileyo. Le yimeko yeIimpawu zoBukhosi kutshanje ithe ifuna ukuthengisa amashishini kwaye ikhuphe iimveliso zomphunga ezintsha kwilinge lokuphucula ukusebenza kwayo.
IMAKEKETHO YECUBA EYENQAYO, IPHEFUMELA EKUHLASENI!
Iimpawu zeImperial (IMB.L), Inkampani yecuba yaseBrithani eyenza i-Gauloises, i-Kool kunye ne-Winston cigarettes, ibike iziphumo ezingcono kancinci kunokuba zilindeleke ngoLwesithathu kwaye ziqinisekise ukuqikelelwa kwayo konyaka wonke ngokuqikelela ukuphuculwa kwesiqingatha sesibini.
Kuba ukuba umthamo wentengiso yeesigarethi zemveli uyawa kwiimarike, ukubuyiswa koqoqosho lwe-Imperial Brands kuya kuququzelelwa ngokusasazwa kweemveliso ezintsha zomphunga (blu).
Izabelo ze-Imperial, eziye zehla nge-30% kulo nyaka uphelileyo, zinyuke phantse nge-4% namhlanje. I-CEO, UAlison Cooper, wenqabile ukucacisa iindawo ze-Imperial Brands ezifuna ukuchithwa, kodwa yathi inkampani ifuna ukubuyisela kwi-£ 2bn kwiinyanga ezizayo ze-12-24.
« Iya kwenza ishishini lethu libe lula, iphucule indlela esisebenza ngayo, ikhulule imali eyinkunzi ukuze uhlawule amatyala, ibonelele ngembuyekezo kubanini-zabelo bethu kwaye isincede sityale imali kwinkqubo yethu yokukhula."utshilo uCooper.
imvelaphi : IiReuters
