Kwiinyanga ezimbalwa ezidlulileyo, abasebenzi abahleli beVapoteurs.net ngokubambisana nesayithi Ecigintelligence ukucele ukuba uphendule uphando olunenjongo yokuqonda ukusetyenziswa kwecuba ze-elektroniki phakathi kweevaper zaseFransi. Namhlanje, sityhila iziphumo zale.
UMXHOLO WOLUPHANDO
Olu phononongo, injongo yalo ibikukuqonda ukusetyenziswa kwecuba ze-elektroniki phakathi kweevaper zaseFransi, lwenzeka phakathi kwenyanga septembre kunye nenyanga yeoctobre 2017.
– Yayiququzelelwa liqonga Ecigintelligence ngentsebenziswano nesiza seendaba esithetha isiFrentshi Vapoteurs.net.
– Akukho mbuyekezo yemali ibonelelweyo ngokuthatha inxaxheba kolu vavanyo.
- Iziphumo zophando zisekelwe kwiimpendulo ezivela kwiqela labathathi-nxaxheba be-471.
– Uluhlu lwemibuzo olusetyenziselwe uphando lwabanjwa eqongeni “ Uphando lweMonkey".
UPHANDO ISISHWANKATHELO
A) Profil
Uninzi lwabantu abaye basabela kolu hlolisiso ngabo babekade betshaya nabasele beneminyaka emibini besebenzisa imidiza. Umlinganiselo omkhulu ngamadoda aphakathi kweminyaka engama-25 nama-44 athe atshaya ngaphezu kwe-20 yecuba eziqengqelekayo kwaye ngoku asebenzisa iinkqubo zokufunxa umoya ezivulelekileyo neziphucukileyo. Ngaphezu kwesiqingatha sabathathi-nxaxheba baxela ukuba esona sizathu siphambili sokuba batshintshele kwi-vaping kukuyeka ukutshaya.
B) U sasazo
Iivenkile zeVape zithandwa kakhulu eFransi ngakumbi xa kuthengwa ii-e-liquids. Ngokuchasene noku, abathathi-nxaxheba bahlala bekhetha uku-odola izinto eziphathekayo ngokuthe ngqo kwi-intanethi. Abathengi baseFransi abanazintloni zokuthi abalithembi ishishini lecuba.
C) I-E-Liquid
Ipesenti ephezulu yabaphenduli baxuba ii-e-liquids zabo ngokwabo. Ziibhotile eziyi-10ml ezihlala zithengwa xa kufikwa “kukulungele ukuvapa” i-e-liquid. Olona hlobo ludumileyo lwe-e-liquid eFransi luyi "Fruity" kunye nenqanaba lenikotini ngokubanzi "liphantsi".
D) izixhobo
Imakethi yaseFransi ibonakala ithanda izixhobo ezinobunkunkqele kwaye iinkqubo "ezivulekileyo" zihamba phambili. Abathathi-nxaxheba bahlala beqala kwi-hardware yabasaqalayo ngaphambi kokuba baqhubele phambili kwiinkqubo eziphambili kunye "ezivulekileyo". Uhlalutyo lwesini lubonisa ukuba abafazi abathambekeli kangako ekutshintsheni ii-vapers zabo. Kwakhona, banomdla ngakumbi ekusebenziseni kunye nokubonakala kwe-hardware kunamadoda.
E) Isizathu
Sifumanise ukuba impendulo eyakhayo, umdla, kunye nokubona abanye abantu bezama zizinto ezintathu ezikhuthaze abathathi-nxaxheba ukuba bathathe umphunga.
IZIPHUMO ZOPHANDO
A) INGXELO YOMNTU ENGXAXHEBA
Phakathi kwabathathi-nxaxheba kuphando, i-80% iphakathi kweminyaka engama-25 kunye ne-44 ubudala kwaye banamava ama-vapers: Uninzi lwabo lusebenzisa i-cigarettes ye-elektroniki iminyaka engaphezu kwe-2.
B) INGXELO YOMNTWAYO
– i-89% yabathathi-nxaxheba bebekhe batshaya, yi-10% kuphela yabathathi-nxaxheba abazibhengeze njengabatshaya umphunga kunye ne-1% abangazange batshaye.
-Izinto ezikhuthazayo zokuqalisa ukufutha: Kuma-33% abathathi-nxaxheba yingxelo entle evela kwizalamane, i-26% inomdla, kwi-22% yinyaniso yokubona abantu besebenzisa i-elektroniki yecuba.
C) IZIXHOBO
Izixhobo zomphunga ezikwizinga eliphezulu zezona ziphambili phakathi kwabathathi-nxaxheba. I-95% yabo bathi basebenzisa iinkqubo eziphambili kunye "ezivulekileyo" ngokuchasene ne-1% ye-cigalikes. Phakathi kwabo basebenzisa i-e-cigarette yesibini, i-66% ithi bayisebenzisa yonke imihla.
Ngokohlalutyo olwenziwayo, iinkqubo zokufunxa umphunga zisetyenziswa ikakhulu phakathi kwabantu abaneminyaka engama-25-34 ubudala (34%) kunye nama-35-42 eminyaka ubudala (32%). Izinto ezisisiseko ezingaphezulu zisetyenziswa ngabathathi-nxaxheba abaneminyaka eyi-45-54 (18%) kunye ne-55-65 (18%).
D) I-E-LIQUID
- Ngaphezu kwe-60% yabathathi-nxaxheba bathi bazenzela i-e-liquids.
– “Fruity” incasa zezona zidumileyo (31%). Emva, sifumana izimuncumuncu kunye namaqebengwana (26%) kunye neegourmets (17%).
-Inqanaba le-nicotine elidumileyo "liphantsi" (ngaphantsi kwe-8mg / ml)
E) UKUSINDA
-Iivenkile zevape ezibonakalayo kunye ne-intanethi zezona ziteshi zidumileyo zokusasaza.
– Bambalwa abathathi-nxaxheba abathi bathenga iimveliso zabo kwiivenkile ezingezizo ezodwa ezinembonakalo embi kakhulu.
*Amabala amnyama kwiivenkile ze-intanethi
– Kwi-25% yabathathi-nxaxheba, akunakwenzeka ukuthenga apho.
- Kwi-20%, uqhagamshelwano lomntu kunye neengcebiso zinqongophele
- Kwi-16%, iimveliso azihlali zikhona.
* Amabala amnyama amashishini emveli
– 60% yabaphenduli soze bathenge iimveliso kwezi venkile
– 26% bathi akukho khetho yaneleyo
– 16% bathi iimveliso ezifunwayo azifumaneki.
* Amanqaku amnyama kwiivenkile ezikhethekileyo
- Kwi-49% yabathathi-nxaxheba, zibiza kakhulu
– 34% bathi akukho khetho yaneleyo
– 25% bathi abanayo kufutshane nekhaya labo.
