Kumele ukuthi uzwile nge-IQOS, umshini kagesi okhiqizwe umdondoshiya uPhilip Morris oshisisa ugwayi. Yazi kahle ukuthi imboni kagwayi itshale imali enkulu ukuze kwakhiwe imboni yayo eJalimane.
U-PHILIP MORRIS USEBENZISA U-$320 MILLION KU-IQOS FACTORY
Uma isikhathi sincane, a Isifundo saseSwitzerland ifike yabhuntshisa izinhlelo ze-IQOS ngokumemezela ukuthi izokhipha intuthu, akukho okubukeka kungavimba uPhilip Morris esifisweni sakhe sokunqoba. Ngempela, umdondoshiya waseMelika usanda kumemezela ukwakhiwa kwefekthri kagwayi eshisiwe eqenjini lezinkampani ezintsha zobuchwepheshe ezibizwa ngokuthi "Silicon Saxony" eJalimane ngamaRandi ayizigidi ezingu-320 (ama-euro ayizigidi ezingu-286). Lolu phiko, okuzoqedwa ukwakhiwa ngasekupheleni kuka-2019, luzoqasha abantu abangaba ngu-500 uma sekuqala ukukhiqiza.
Uma isamba singakwenza ube nesiyezi, yazi ngokufanayo ukuthi uPhilip Morris International wenze inzuzo elingana namaRandi ayizigidi eziyizinkulungwane ezingama-74 ngonyaka wezi-2016. Ngephrojekthi yayo ye-IQOS, umdondoshiya waseMelika usesebenzise amaRandi ayizigidi eziyizinkulungwane eziyi-1,2, okusho ukuthi kuzoba nzima ukuncintisana nabo.