Iqembu laseBrithani i-Imperial Brands muva nje limemezele ukwenyuka kwezimali ezitshaliwe kumkhiqizo walo we-blu e-cigarette. NgoLwesibili, leli qembu lithe lenze inzuzo ngaphezu kwesibikezelo salo sonyaka.
UKUTSHALWA KWEMALI KUGIYA OKUSHISAYO KANYE KAKHULU NOKUFUPHUMA!
eqenjini Ama-Imperial Brands linganciphisa igebe elinalo njengamanje nezimbangi zalo UFiliphu Morris et Ugwayi waseBrithani waseMelika (BAT). Ngokusho komphathi jikelele weqembu, umkhiqizo omusha kagwayi oshisayo ungabona ukukhanya kosuku e-Japan ngo-2019.
Okubaluleke nakakhulu, i-Imperial Brands ihlela futhi ukukhulisa utshalomali lwayo kumkhiqizo wayo we-blu e-cigarette ezindaweni ezizungezile £ 100 million (ama-euro ayizigidi ezingu-115) ezinyangeni eziyisithupha ezizayo. Le nkampani futhi isezingxoxweni nabalawuli bezempilo e-United States mayelana nokwethula ugwayi omusha “oxhumene” nokuqinisekiswa kweminyaka yobudala, kusho i-CEO, U-Alison Cooper.
Ngokusho kwakhe, imodeli entsha exhunyiwe ingahle yethulwe ekuqaleni konyaka olandelayo lapho i-FDA yenza ukuthi intsha ibe yinto ephambili. "Sikholelwa ukuthi i-Imperial izoqhubeka nokumangaza abatshalizimali ngemikhiqizo yokunciphisa ubungozi," kusho U-Owen Bennett, umhlaziyi we I-Jefferies.
Iqembu lemikhiqizo ye-Imperial limemezele imali engenayo engamaphawundi ayizigidi eziyizinkulungwane ezingu-7,73 kusukela ngoSepthemba 30, ikhuphuke ngo-2,1% uma iqhathaniswa nonyaka odlule.
