Ngemva kohambo oluningi, inkampani JUUL Labs umemezele ezinsukwini ezimbalwa ezedlule ukwethulwa komkhankaso wokusiza umphakathi wokwazisa kangcono abazali ngogwayi we-elekthronikhi kanye nobungozi bokusetshenziswa kwawo ngabantu abasha.
INKAMPANI "JUUL LABS" IPHOQELEKILE UKUXHUMANA NE-E-CIGARETTE
Ukulandela izingcindezi eziningi, inkampani JUUL Labs enikeza i-podmod edumile "Juul" umemezele ngoLwesithathu ukwethulwa komkhankaso womsebenzi womphakathi wokwazisa abazali ngezingozi ze-e-cigarettes. , Ngokwesitatimende senkampani, lo mkhankaso kulindeleke ukuthi uqale ngo-June futhi uzonikezwa ngokuphrinta, ku-inthanethi nasemsakazweni “ezimakethe ezikhethiwe.”
Umlayezo ophrintiwe uveza ukuthi umkhiqizo uqukethe i-nicotine, "ikhemikhali eluthayo". Kukhona nencazelo yenhloso ye-"JUUL LABS" kufaka phakathi " umgomo uwukunikeza enye indlela kubantu abadala ababhemayo abayizigidi eziyizinkulungwane ezingu-1 emhlabeni jikelele kuyilapho kuqedwa ugwayi »
Phansi kwedokhumenti yomkhankaso ifundeka kanje: IJuul eyabantu abadala ababhemayo. Uma ungabhemi, ungayisebenzisi. »
ngoba UKevin Burns, i-CEO ye I-Juul Labs » Lo mkhankaso wakhela phezu kwemizamo eqhubekayo yokuqwashisa nokulwa nokusetshenziswa kwentsha, futhi sikholelwa ukuthi ukunikeza abazali ulwazi olusobala noluyiqiniso kuzosiza ukugcina i-e-cigarette yethu ye-"Juul" ingafinyeleli kubantu abasha. »
« Nakuba sisagxilile ekuzibophezeleni kwethu ekusizeni abantu abadala ababhemayo abafuna ukuyeka ugwayi, sifuna nokuba yingxenye yesixazululo sokuvimbela izingane ekusebenziseni iJuul. " , enezela.
UKUTSHALWA KWEMALI EZIZIGIDI EZINGU-30 EMINYAKENI EMITHATHU!
Lo mkhankaso we-"Juul Labs" ungomunye weyokuqala eminyakeni emithathu, uhlelo lokutshala izimali eziyizigidi ezingu-30 okuhloswe ngalo ukulwa nokusetshenziswa kwe-e-cigarette phakathi kwezingane. Lokhu kumele kwenziwe ngocwaningo oluzimele, imfundo yentsha nabazali, nokuxhumana nomphakathi, kusho inkampani. Kodwa akugcini lapho ngoba iJuul Labs iphinde inikele ngemali engafika ku-$10 ezikoleni ukuze isingathe amakilasi okuvimbela ukubhema.
Esiteshini somsakazo esinomzuzu owodwa, abazali bezwakala beza nendodana yabo bezokhuluma ngayo " lolu hlelo lwe-vaping ". Umxoxi ukhuluma nomugqa wethegi wenkampani echaza ukuthi uJuul wadalwa njengenye indlela yabantu abadala ababhemayo hhayi eyezingane.
Nokho, njengoba le ndawo iqhubeka, kubhekiselwa emikhankasweni yakudala ye-Big Tobacco yokuvimbela intsha. Lokhu kuqokomisa ukuthi ukubhema kwentsha kuwumphumela wokucindezela kontanga. Kule ndawo sizwa ngokucacile: " …izingane eziningi zizama ukulingana noma zizwe ziphoqelekile ukuthi zizame imikhiqizo yokuphefumula“. Ukubona ukuthi uzoba yini umphumela walo mkhankaso wezokuxhumana esikhathini esizayo esiseduze.
