Kurada yesilawuli e-United States, ehamba phambili emakethe kuma-e-cigarette UJuul ime njengesandulela esidabukisayo ekuvinjweni kwephunga elimnandi. Le nkampani isanda kumemezela ukuthi izoyeka ukudayisa izithelo ezinephunga elimnandi ezitolo.
U-JUUL WENZA ISINQUMO ESIZOQHUBEKA IMAKETHI E-UNITED STATES
Ihlaselwe nhlangothi zonke, ohamba phambili kugwayi we-elekthronikhi uJuul umemezele ngoLwesibili ukuthi uzomisa ukuthengiswa kwemikhiqizo yakhe ethandwa kakhulu entsheni: uzoyeka ukuthengisa iningi lezinto ezifakwe kabusha ezinokunambitheka ezitolo, okuyizona ezingaheha abathengi abasha kakhulu. . Umkhiqizi, imikhiqizo yakhe eyimpumelelo emangazayo nentsha yaseMelika, uzoyeka futhi ukuyikhangisa ezinkundleni zokuxhumana.
Le nkampani, ezinze eSan Francisco, ibilokhu ithi iqondisa abantu abadala ababhemayo abafuna ukuyeka ukubhema. Kodwa ngokushesha okukhulu, amadivaysi ayo afana nokhiye we-USB, lapho kufakwa khona uketshezi oluqukethe i-nicotine, ngezinye izikhathi okunambitheka ngezithelo, emagcekeni esikole.
Ukuze agweme ukuheha intsha, kuyilapho egcina amakhasimende akhe ayekade ebhema, uJuul ubonise ukuthi uzogculiseka ngogwayi we-elekthronikhi onandwe nge-mint, menthol, nogwayi, okuyiwona kuphela ozothengiswa ngokwentengiso. Iphunga elimnandi lidala u-45% wokuthengiswa ezitolo, ngokusho kwenkampani.
Lesi simemezelo siza njengoba umlawuli - i-Food and Drug Administration (FDA) ezinyangeni ezimbili ezedlule ebeke abakhiqizi be-e-cigarette isaziso sokuthi bethule uhlelo lokunciphisa ukusetshenziswa kukagwayi we-e. 
intsha. I-ejensi kulindeleke ukuthi imemezele kuleli sonto ukuvinjelwa kogwayi we-e enongiwe ezitolo nasemagalaji kaphethiloli, futhi izoqinisa izimfuneko zokuqinisekisa ubudala bokuthengiswa kwe-inthanethi.
Isinqumo sikaJuul, manje esithatha i-70% yemakethe kagwayi we-elekthronikhi e-United States, sithathwe njengesephuzile kancane yizinhlangano futhi ngeke sibe nomthelela kuziphathimandla. " Isenzo sokuzithandela asithatheli izinqumo zomlawuli, kusho isikhulu se-FDA, UScott Gottlieb, ku-tweet ngoLwesibili. Kodwa sifuna ukwamukela isinqumo sikaJuul namuhla, futhi sikhuthaze bonke abakhiqizi ukuthi bahole ekubuyiseleni emuva le mikhuba. ".
UJuul empeleni ubenokuncane ukukhetha: ngo-Okthoba, i-FDA yayithathe imibhalo yesu layo lokumaketha ngesikhathi igasela emahhovisi ayo.
ABAHLANGANISA NE-JUUL E-CIGARETTE IN TUNE?
I-FDA ivumile ukuthi imangele ngenxa yokuqhuma kogwayi we-elekthronikhi, kanye nemikhiqizo kaJuul ikakhulukazi, eyenziwa yintsha. Abafundi abangaphezu kwezigidi ezingu-3 basesikoleni esiphakathi nendawo nabasesikoleni esiphakeme bathi bawadla njalo, okuhlanganisa noyedwa kwabathathu abathi bakhangwe ukunambitheka kwezithelo.
Abakhiqizi abaningana bamemezele izindlela zokunciphisa ukusetshenziswa kwezingane. Ngo-Okthoba, i-Altria yathi izowuyeka ugwayi wayo we-e enongiwe kanye nemikhiqizo ethile. Abanye, njengeBritish Tobacco, bathembise ukuthi ngeke besayikhangisa le mikhiqizo ezinkundleni zokuxhumana, ngaphandle kokuthi bayeke ukuthengisa kabusha ezitolo.
Umthombo : Lesechos.fr/
