E-United Kingdom, umthetho omusha wokukhangisa ophathelene ne-e-cigarette uyavela. THE Ikomidi Lomkhuba Wokukhangisa (CAP) isebenzisa umthethonqubo omusha kukhodi yawo ovimbela ukukhangiswa kukagwayi we-elekthronikhi oqukethe i-nicotine ngaphandle kokugunyazwa.
IMITHETHO EBONISA UMQONDISO WASE-EUROPE KAGAYA
Le mithetho emisha yokukhangisa ikhombisa izinguquko emthethweni oqale ukusebenza ngo-Ephreli 2016, okuyilapho izikhangiso ziba ngekho emthethweni ngengxenye kagwayi we-elekthronikhi emithonjeni eminingi yezindaba. Nokho, ikhodi ye Ikomidi Lomkhuba Wokukhangisa alizange lineliseke ngokudlulisela umthetho ngokuzenzakalelayo, lenze ukubonisana ukuze lihlole indlela engcono kakhulu yokuhlanganisa lo mthetho kukhodi yawo.
Futhi lo mthetho unemiphumela eyinkimbinkimbi ukusho okungenani. Ukuvinjelwa kokukhangisa kusebenza kuphela ezikhangisweni zezinhlobo ezithile zemikhiqizo futhi kusebenza kuphela kumidiya ethile. Ukuntuleka komthetho wamacala kulo mthetho ngokusobala kudala ukungaqiniseki ngokuthi ngabe ukusetshenziswa kwawo kuzoba kuhle yini. Ngenxa yobunzima balo mthetho, i-CAP inqume ukushicilela imihlahlandlela embhalweni ukuze le mithethonqubo ihunyushwe kahle.
IMIPHI IMITHETHO YOKUKHANGISA KU-E-CIGARETE?
Le Ikomidi Lomkhuba Wokukhangisa (I-CAP) ngokusobala wayefuna ukwenza umehluko phakathi komkhiqizo oqukethe i-nicotine noma cha eziqondisweni zawo. Ngakho-ke ikhodi ye-CPA iyasho :
Ngaphandle kokuthi imidiya eqondiswe ngokukhethekile emkhakheni wezohwebo, izikhangiso ezinomthelela oqondile noma ongaqondile wokukhuthaza ugwayi we-elekthronikhi oqukethe i-nicotine kanye nezingxenye zawo ezingagunyaziwe njengemikhiqizo yokwelapha azigunyazwanga kwabezindaba ezilandelayo. :
- Amaphephandaba, omagazini kanye nezincwadi
- Imidiya eku-inthanethi nezinye izinhlobo zemidiya ye-elekthronikhi
Imithethonqubo iyakwenqabela ukukhangiswa kukagwayi we-elekthronikhi oqukethe i-nicotine, i-e-liquid nemikhiqizo engagunyaziwe njengemithi yi-MHRA, kodwa emithonjeni ethile yezindaba kuphela.
Empeleni, izikhangiso zemikhiqizo elandelayo azivunyelwe :
- Ugwayi we-elekthronikhi olahlwayo oqukethe i-nicotine
– E-liquids equkethe nicotine
– Noma yimuphi ugwayi we-elekthronikhi ongasetshenziswa ukusebenzisa i-nicotine e-liquids, ngisho noma imakethwa njengoba ihloselwe uketshezi olungenalo i-nicotine.
I-CAP ibheka ukuthi ngaphezu kwezinye izimfuneko ezibekwe kulo mbhalo, mancane amathuba okuthi izikhangiso zemikhiqizo elandelayo zivinjelwe.:
– Uketshezi okungeyona i-nicotine
- Ugwayi we-elekthronikhi ongenawo i-nicotine (awukwazi ukuphinda ugcwaliswe)
- Osikilidi be-elekthronikhi abangalahlwa abaklanyelwe ukuthatha kuphela amakhatriji angenayo i-nicotine
- Imithi (ngokuya ngomthetho othize wokukhangiswa kwemithi)
- Izingxenye nezinsiza zikagwayi we-elekthronikhi ezifana nalezi: amabhethri, izinto zikagesi, njll.
- Izinqamuleli, izintambo eziqinile kanye namacala (uma isethulo sazo singakhuthazi ngokuqondile noma ngokungaqondile umkhiqizo ongakwazi ukukhangiswa kwabezindaba ngaphansi kokuvinjelwa.)
Abezindaba abangaphansi kokuvinjelwa. Umthetho we-CAP Code uqukethe amaphuzu amabili. Eyokuqala ivimbela izikhangiso ku :
- Amaphephandaba,
- Omagazini,
– Periodicals.
Iphuzu lesibili livimbela izikhangiso ku- “ Imidiya eku-inthanethi nezinye izinhlobo zemidiya ye-elekthronikhi ". Lokhu kubonisa ukuvinjelwa okusemthethweni kwezikhangiso "kumasevisi omphakathi wolwazi". I-CAP ibheka ukuthi izikhangiso ezibekwe eziteshini zemidiya ezilandelayo kungenzeka zinqatshelwe, kodwa uhlu akufanele luthathwe njengoluphelele. :
- Imiyalezo yezentengiselwano, imiyalezo yezentengiso nezinye izinsiza zemiyalezo ye-elekthronikhi
- Imisebenzi yokumaketha ku-inthanethi, ngokwesibonelo kuwebhusayithi yabo nasezinkundleni zokuxhumana
– izikhangiso eziku-inthanethi (“bonisa”) endaweni ekhokhelwayo (okuhlanganisa isibhengezo noma izikhangiso ezizivelelayo kanye nezikhangiso zamavidiyo aku-inthanethi);
- Uhlu lokusesha olukhokhelwayo; Ukufakwa kuhlu okuthandwayo kumasayithi wokuqhathanisa amanani; Viral Ads
- Ukubekwa kwenkundla yezokuxhumana okukhokhelwayo, izici zokukhangisa nokuqukethwe okuhlosiwe okuhlosiwe.
- Izikhangiso emidlalweni (okubandakanya okungokoqobo okungathandwa kwabathelisi esikubona kanye nezimo zangempela zangempela)
- Izikhangiso zezentengiso;
- Izikhangiso ezithunyelwa nge-elekthronikhi kumadivayisi;
- Izikhangiso ezinikezwa ngamawijethi ewebhu
- Ukukhangisa okuku-inthanethi;
- Izixhumanisi ezihambelanayo;
– In-app ukukhangisa.
- Imidiya engekho ngaphansi kokuvinjelwa
Ukukhangisa kukagwayi we-elekthronikhi oqukethe i-nicotine akunqatshelwe umthetho noma i-CAP Code kwabezindaba ezilandelayo, nakuba kusafanele balandele yonke imithetho ye-CAP mayelana nokuqukethwe nokubeka. :
- Ukukhangisa kwangaphandle, kufaka phakathi ukukhangisa kwedijithali kwangaphandle
- Amaphosta kwezokuthutha zomphakathi (angasuki e-UK)
- Ithiyetha yefilimu
– Imibhalo yephepha eqondile
– Amapheshana
– Izincwadi eziyimfihlo neziqondene nawe uqobo phakathi komkhangisi nomthengi
- Imidiya ehlose ukuhweba kuphela
Ukuze uthole ulwazi olwengeziwe, vakashela ku- iwebhusayithi esemthethweni ye Ikomidi Lomkhuba Wokukhangisa (I-CAP)
