Ezinyangeni ezimbalwa ezedlule, abasebenzi bokuhlela beVapoteurs.net ngokubambisana nesayithi I-Ecigintelligence ukucele ukuthi uphendule inhlolovo inhloso yayo bekuwukuqonda ukusetshenziswa kukagwayi we-elekthronikhi phakathi kwama-vaper aseFrance. Namuhla, sembula imiphumela yalokhu.
UMONGO WALOLU CWANINGO
Lolu cwaningo, inhloso yalo okwakuwukuqonda ukusetshenziswa kukagwayi we-elekthronikhi phakathi kwama-vaper aseFrance, lwenzeka phakathi kwenyanga ka- September kanye nenyanga kaOctober 2017.
– Yahlelwa yinkundla I-Ecigintelligence ngokubambisana nengosi yezindaba ekhuluma isiFulentshi Vapoteurs.net.
- Akukho sinxephezelo sezezimali esinikelwe ngokubamba iqhaza kulolu cwaningo.
- Imiphumela yocwaningo isekelwe ezimpendulweni ezivela kuphaneli yabahlanganyeli abangama-471.
– Uhlu lwemibuzo olusetshenziselwe ucwaningo lwasingathwa endaweni yesikhulumi” I-Survey Monkey".
ISIFINYEZO SOCWANINGO
A) profil
Iningi labantu abaphendule kulolu cwaningo yilabo ababekade bebhema osekuphele okungenani iminyaka emibili bebhema. Ingxenye enkulu ngabesilisa abaneminyaka ephakathi kuka-25 no-44 ababhema osikilidi abagoqwayo abangaphezu kuka-20 futhi manje asebenzisa izinhlelo ezivulekile neziyinkimbinkimbi zokuhwashisa. Abangaphezu kwengxenye yabahlanganyeli babika ukuthi isizathu esiyinhloko sokuba bashintshele ku-vaping wukuyeka ukubhema.
B) ukusatshalaliswa
Izitolo ze-Vape zithandwa kakhulu eFrance ikakhulukazi ngokuthengwa kwama-e-liquids. Ngokuphambene nalokhu, abahlanganyeli bavame ukukhetha uku-oda impahla ngokuqondile ku-inthanethi. Abathengi baseFrance abanamahloni okusho ukuthi abawethembi imboni kagwayi.
C) I-E-Liquid
Iphesenti eliphezulu labaphendulayo lixuba ama-e-liquids abo ngokwabo. Amabhodlela angu-10ml avame ukuthengwa uma kuziwa “ekulungele ukuvaleka” i-e-liquid. Uhlobo oludume kakhulu lwe-e-liquid e-France luthi "Fruity" futhi izinga le-nicotine ngokuvamile "liphansi".
D) Impahla
Imakethe yaseFrance ibonakala ithanda imishini eyinkimbinkimbi futhi amasistimu "avulekile" ahamba phambili. Abahlanganyeli bavame ukuqala ngehadiwe yabasaqalayo ngaphambi kokudlulela kumasistimu athuthukile “navulekile”. Ukuhlaziywa kobulili kuveza ukuthi abesifazane abathambekele kangako ekushintsheni ama-vaper abo. Ngaphezu kwalokho, banesithakazelo ekusetshenzisweni kalula nokubukeka kwezinto ezibonakalayo kunamadoda.
E) Motivation
Sithole ukuthi impendulo eyakhayo, ilukuluku, kanye nokubona abanye abantu bezama kwakuyizinto ezintathu ezikhuthaze ababambiqhaza ukuthi bathathe i-vaping.
IMIPHUMELA YOCWANINGO
A) UMLANDO WOMHLANGANISI
Phakathi kwababambe iqhaza ocwaningweni, ama-80% aphakathi kweminyaka engama-25 nengama-44 ubudala futhi angama-vapers anolwazi: Iningi labo selisebenzise ugwayi we-elekthronikhi iminyaka engaphezu kwengu-2.
B) UMLANDO WOMBHEMAZI
– U-89% wabahlanganyeli ungowokudala ugwayi, u-10% kuphela wabahlanganyeli owathi wawubhema umoya futhi u-1% wawungakaze ubheme.
- Izizathu zokuthi uqale ukufutha: Ku-33% wabahlanganyeli impendulo enhle evela ezihlotsheni, kuma-26% ilukuluku, kuma-22% iqiniso lokuthi babone abantu besebenzisa i-electronic kagwayi.
C) IZINTO
Igiya le-vaping elithuthukisiwe lihamba phambili phakathi kwabahlanganyeli. U-95% wabo uthi basebenzisa amasistimu athuthukile futhi “avuliwe” ngokumelene no-1% wogwayi. Kulabo abasebenzisa ugwayi wesibili we-e, u-66% uthi bawusebenzisa nsuku zonke.
Ngokohlaziyo olwenziwayo, izinhlelo ezithuthukisiwe zokuhoxisa umoya zisetshenziswa ikakhulukazi kwabaneminyaka engama-25-34 ubudala (34%) kanye nabaneminyaka engama-35-42 ubudala (32%). Izinto eziyisisekelo zisetshenziswa ababambiqhaza abaneminyaka engama-45-54 (18%) kanye no-55-65 (18%).
D) I-E-LIQUID
- Bangaphezu kuka-60% ababambiqhaza bathi bazenzela ama-e-liquids.
– “Fruity” flavour yizona ezidume kakhulu (31%). Ngemuva, sithola ama-dessert namakhekhe (26%) nama-gourmets (17%).
- Izinga le-nicotine elidume kakhulu "liphansi" (ngaphansi kuka-8mg/ml)
E) UKUSEBENZISWA
- Izitolo ze-vape ezibonakalayo neziku-inthanethi ziyiziteshi zokusabalalisa ezaziwa kakhulu.
- Bambalwa kakhulu ababambiqhaza abathi bathenga imikhiqizo yabo ezitolo ezingakhethekile nazo ezinesithombe esibi.
*Izindawo ezimnyama zezitolo eziku-inthanethi
- Ku-25% wabahlanganyeli, akusebenzi ukuthenga lapho.
- Ku-20%, ukuxhumana nabantu nezeluleko kushoda
- Ngo-16%, imikhiqizo ayitholakali njalo.
* Amabala amnyama amabhizinisi endabuko
– u-60% wabaphenduli abasoze bathenga imikhiqizo kulezi zitolo
– ama-26% athi akukho ukukhetha okwanele
– 16% bathi imikhiqizo oyifunayo ayitholakali.
* Amabala amnyama ezitolo ezikhethekile
- Ku-49% wabahlanganyeli, kubiza kakhulu
- 34% bathi akukho ukukhetha okwanele
– u-25% uthi abanayo eduze kwekhaya labo.
