A DISCOUNT VOUCHER PLEASE….
la compagnie aérienne irlandaise à bas prix « Ryanair » s’associe pour une campagne de publicité avec la marque de cigarette électronique Dansmoke.(Dansmoke est un fabriquant de cigarette electronique vendant des e-cig de 1ère génération.)
The airline will feature the e-cig brand on the " luggage tags". They will also be printed on millions of boarding passes as of this month of February 2015. The boarding passes will also be discount coupons valid in shops in Dansmoke.
It seems a little ironic, however, that Ryanair partner with a company whose products can not be used on board.
A REGULATION A LITTLE FLOU.
On the website of « Ryanair "they declare: " Ryanair does not allow the use of electronic cigarettes on board any of its flights, but smokeless cigarettes can be purchased and used on board. »
Smokeless Cigarettes suggest chewing tobacco, but the blog " Travel-With-A-Mate Notes that: " The only airline that stands out from the crowd is Ryanair… (smokeless cigarettes) are not e-cigarettes, they are simply weak nicotine substitutes that don't need to be turned on. It's more likely to be a marketing ploy and a chance to sell overpriced alternatives rather than health or safety reasons "
AIRCRAFT COMPANIES AND THE E-CIG
Is the marketing plan of Dansmoke will be a success? It remains to be seen. For now, the decision made on the use of e-cigarettes varies from one airline to another, with most of them banned in flight, some companies even going so far as to ban their transport. in the hold. (See our article)
Source : travelpulse
