The World Health Organization (WHO) on Wednesday denounced efforts by Philip Morris International (PMI), the world's largest cigarette producer, to rename the annual day dedicated to the dangers of tobacco.
A PHILIP MORRIS CAMPAIGN FOR IQOS HEATED TOBACCO SYSTEM!
On the occasion of World No Tobacco Day, celebrated Friday, WHO launched an awareness campaign on the devastating effects of tobacco consumption, which kills some 8 million people every year. The UN specialized agency criticized the attempt to Philip Morris International (PMI) to run its own campaign this week to promote its new vaping and “smokeless” products, presenting them as a solution to the tobacco scourge.
« We view PMI's campaign as nothing more than a cynical attempt by this company to promote its deadly products.", Commented in a message to AFP Vinayak Prasad, head of the WHO Tobacco Free Initiative.
PMI, the maker of Marlboro, insisted Tuesday that World No Tobacco Day be renamed " World No Smoking Day "(" World No Smoking Day ") and the group launched their own campaign slogan" It's Time to Unsmoke", A neologism which could be translated by" It's time to defecate"
Three years ago, Philip Morris International announced plans to cut production of conventional cigarettes and replace them with a line of "smokeless" products, such as electronic cigarettes and items that heat tobacco without burning it.
The group says these products are much less harmful, but has yet to convince the WHO and the medical community. WHO points out that there is no independent scientific study to confirm these results. " Claiming that these products help quit smoking is not verified“Said Mr. Prasad.
« This is PMI's latest attempt to infiltrate public health under false pretenses, and its efforts to capture World Day are a disrespect for millions of people. who have died or will die from PMI's products" , commented Michel Legendre long Corporate Accountability.
He also denounced the arbitrary distinction between smoke and tobacco, as if smoking was bad for your health but not tobacco". " Nicotine is addictive and tobacco use is deadly, period.“, He hammered.
Source : Sciencesetavenir.fr/
