In Switzerland, any form of tobacco advertising that reaches children and young people must be banned. A popular initiative in this direction was launched on Tuesday. It responds to Parliament's refusal to legislate.
A RADICAL INITIATIVE AGAINST TOBACCO ADVERTISING!
In 2016, Parliament referred its bill on tobacco products to the Federal Council. In particular, the majority did not want proposals on advertising bans. In the new version put out for consultation by the government, the bans on advertising in cinemas, through billboards and in the paid press no longer appear. Only the undisputed elements were included.
As regards the protection of young people, the new draft provides for a national ban on the sale of tobacco products to minors, already in force in a majority of cantons. Advertising for tobacco products should also be banned on the Internet as well as in free newspapers.
Prohibition is also provided at points of sale in strategic locations, such as kiosks near sweets. These measures are not enough in the eyes of some.
The initiative Yes to the protection of children and young people against tobacco advertising (children and young people without tobacco advertising ') calls for the Confederation to ban, in particular, for tobacco products, all forms of advertising which reaches children and young people.
The text is not limited to this element. The Confederation and the cantons should undertake, in addition to individual responsibility and private initiative, to promote the health of children and young people. Among the initiators are State Councilor Hans Stöckli (PS / BE).
Source : Rtn.ch/
