With the application of the European directive on tobacco, it was obvious that associations for the defense of e-cigarettes would at one time or another have their say in the mainstream media. With the ban on e-cigarette advertising, Jean-Marc Morandini received today Jean Moiroud, The President of the Fivape (Interprofessional Federation of the Vape). Find the very interesting intervention of Jean Moiroud on Europe 1 below (from 2th minute to the 7th minute).
« This is an extremely violent censorship that puts French smokers away from a solution", Denounced Jean Moiroud, on Europe 1 Tuesday. The president of the Vape federation was moved by the implementation of a new European directive aimed at banning advertising on electronic cigarettes.
More e-cigarettes in the shop windows. Indeed, Since the 20 May, any communication or advertising on the electronic cigarette is prohibited in France. Concretely, manufacturers will no longer be able to broadcast advertising spots on television or radio, or advertising inserts in newspapers. In addition to that, resellers, that is to say electronic cigarette shops (more than 2.000 in France), will no longer have the right to display their products in the window. " We are aghast“, Jean Moiroud indignantly.
Two totally different products. The ban aims in particular not to encourage the youngest to turn to e-cigarettes. " IThere are 3 millions of vapers in France who have successfully succeeded in getting rid of tobacco addiction, the first cause of preventable death“, Explains the professional. " All studies show that the electronic cigarette is not a gateway to tobacco“, He says. An observation supported by Doctor Martine Pérez. " This decision creates the confusion between tobacco and electronic cigarette while they are two completely different products“, She maintains. " The e-cigarette does not increase the risk of heart disease unlike cigarettes. Of course, small doses of carcinogens have been found in electronic cigarettes, but 100 times less than in tobacco“, Specifies the specialist.
« We will rise to the niche". " We cannot prevent our entire profession from communicating overnight. As good students, we will gradually reduce the sails“, Says Jean Moiroud. However, the professional warns: “ We plan to take action, we will go up and challenge (the Minister of Health) Marisol Touraine"
