FRANCE: FIVAPE highlights the e-cigarette for World No Tobacco Day.

FRANCE: FIVAPE highlights the e-cigarette for World No Tobacco Day.

Did you know? World No Tobacco Day will take place as every year on May 31 under the aegis of the World Health Organization (WHO). If the e-cigarette is not put forward by this international institution, by distributing a communication kit for this important day, the Fivape (Interprofessional Federation of the vape) wants to change the situation! 


FOR A WORLD DAY WITHOUT TOBACCO BUT WITH VAPOTAGE!


On its official website, the Fivape (Interprofessional Federation of the vape) gives his vision of the World No Tobacco Day :

« World No Tobacco Day will be held as the 31 May each year under the auspices of WHO. Although the organization is far from considering the vape as an effective risk reduction tool, Fivape believes that it is particularly relevant to support this campaign which is in line with the objectives and values ​​defended by the profession.

Also, if the vape industry is not invited to become a full partner in this global campaign, Fivape has designed a communication kit consisting of several formats of posters and banners specific to social networks (Facebook, Instagram , Twitter).

This personalized campaign was carried out with the desire to support World No Tobacco Day without making unauthorized or possibly attackable use of the official poster. Starting from the figure of 3 million people vaping in 3 years (according to the health barometer), or schematically 2700 every day, the message, deliberately cryptic, was thought out so as not to violate the regulations imposed on the products of the vaping in relation to advertising, promotion and propaganda. "


 


A COMMUNICATION KIT TO PARTICIPATE IN THIS DAY!


In order to participate in this World No Tobacco Day while promoting the e-cigarette, Fivape is putting a communication kit available to all professionals, physical shops or online, manufacturers, wholesalers wishing to join this support operation.

The goal ? Spread this message between 28 May and 2 June, both at workplaces and on social networks and on websites.

Fivape obviously counts on the mobilization of all professionals of the vape to emphasize, once again, their involvement and the immense potential of vaping products in the fight against smoking.

During these days do not hesitate to use these hashtags which will identify your publications (#The2700 #JMST #FIVAPE).

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Editor-in-chief of Vapoteurs.net, the reference site for vaping news. Engaged in the world of vaping since 2014, I work every day to ensure that all vapers and smokers are informed.